Ep. 018 - Why Branding

 

This podcast discusses why we need to build a brand

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This episode discusses why you need to build the brand, versus just selling products.

Otherwise, your products will soon become just a mere commodity.

Because a brand is a product with a soul.

We will talk about the characteristics of a strong brand, such as being Decisive, Distinct, and Desirable.

An example of how to build a strong brand with unique characteristics will be given.


 
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Ep. 019 - Politically Savvy in the Office

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Ep. 017 - Sales Volume Forecasting