Ep. 015 - Commercial Innovation
This podcast discusses Commercial Innovation.
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This episode introduces Commercial Innovation, a much more economical alternative to Product Innovation.
Commercial Innovation is innovation on budget. Because while we know that continuous innovation is important, not all companies and businesses have all the funding and human resources needed to execute product innovation.
We will provide examples of Commercial Innovations, such as Packaging Design Refresh, Conceptual Innovation, and Seasonal Packs.
All these examples are readily applicable to your own business and company.