Ep. 007 - WHO WHAT HOW Marketing Strategy

 

This podcast elaborates how to create a structured, systematic and well-planned Marketing Strategy.

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In this episode, we will discuss how to build a systematic, structured, and well-planned Marketing Strategy.

We will discuss the four aspects of the Marketing Strategy in detail: Market Research, WHO Understanding, WHAT Positioning, and, HOW Execution.

We will elaborate on what kind of questions we need to get the answers through quantitative or qualitative data. Examples are provided to give a better understanding of the concept.

The benefit of this episode will be that the viewers will understand the specific steps to build the structured marketing strategies in the company they are working for or the business they are leading.


 
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Ep. 008 - Product Innovation Types

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Ep. 006 - How Supply Chain Impacts Profit & Loss